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B-Time with Beth Bierbower

Dec 6, 2022

: Have you ever wondered what happens to the health data that you collect on your phone or wearable device? Who uses it, how is it used and how does your data stay private? To answer these questions, I asked Christine Lemke, co-founder and co-CEO at Evidation Health to join me.


Evidation is a health tracking platform that rewards users for healthy actions while contributing real-world data to important research projects. As part of my due diligence, I enrolled and it was a simple and easy experience. I have also enrolled to participate in a few research projects as well and I am looking forward to learning more.


Christine was a pioneer in machine learning and the use of personalized health data and I am looking forward to hearing more about the power of personalized health data and what Evidation Health is doing with that data and how Evidation is contributing to important health research.


A favorite book: Good Strategy/Bad Strategy: The Difference and Why It Matters by Richard Rumelt