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B-Time with Beth Bierbower

Jul 28, 2020

Professor Gordon Hewitt tells us that traditional corporate strategy tools such as SWAT analysis and identifying corporate competive advantage won't work in today's complex and dynamic marketplaces. Today's competitive dynamics fundamentally alter the nature and basis of competition.  Companies must focus on value creation and not just incremental improvements.  Organizations must shift their mindsets from better processes for the exisitng game, to creating new mindsets for new games.  Professor Hewitt shares compelling arguments as to why companies need to rethink their corporate strategies. 

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